Abstract
The article examines a range of issues related to the specifics of introducing artificial intelligence (AI) into the educational process based on the TPACK model. The study has a comprehensive character and aims to identify the opportunities and limitations of using AI in education, as well as to analyze the features of its integration through the TPACK model.
The research includes a review of contemporary studies dedicated to the application of AI and the TPACK model in the educational sphere. AI is rapidly being implemented in education in various parts of the world. The advantages of using AI are identified, and some necessary conclusions that should be considered when centralizing it in the educational environment are outlined. The article discusses some application specifics within the context of each component of the TPACK model. Examples of successful implementation of AI in educational practice are presented.
The survey results made it possible to identify both the opportunities and the challenges associated with integrating AI into the educational process through the TPACK model. In particular, it was found that students demonstrate a higher level of awareness of AI’s potential compared to teachers, whereas the latter show greater confidence in their professional knowledge. Partial readiness for the use of AI in educational practice was also revealed, as well as key barriers and respondents’ confidence in AI’s effectiveness when properly implemented in the future.
The article proposes a program for implementing artificial intelligence in education through the lens of the TPACK model. The results of the experiment confirmed the hypothesis regarding the positive impact of AI on academic performance, motivation, and quality of learning among students in the experimental group, which indicates the feasibility of integrating AI into the educational process under the conditions of the TPACK model.
Practical recommendations have been developed for educational technology developers, suggesting close collaboration with teachers at the stage of creating and implementing such solutions.

